Business Blogs: Trends, tips, and real-life anecdotes from industry experts.

Posts Tagged ‘free publicity’

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If you want to get some new business, here are three quick tips that may help you boost your customer-list fast…
1. Make A List. Check It Twice.
Look through all of your contacts and review the people you’ve met in your industry or at various conferences, local business meetings, presentations, etc. Then, make a list.
Research each of these [...]

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A recent survey conducted by StartupNation’s friends at Wakefield Research for Brother® International, http://bit.ly/cIsNF5, indicated that small business owners “believe that stockpiling their cash now is the best strategy for survival.”
The survey also revealed ways that small business owners plan to make their businesses more efficient this year. To find out more, I interviewed Bruce [...]

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Once you do your research and contact media members with targeted pitches, there are several other things you can do to build buzz about your business.
As Step 7 in our “7 Steps to Successful Public Relations” at http://www.startupnation.com/steps/77/3856/1/1/public-relations-action-plan.htm states, it’s time to get the word out!
Here are some additional activities to add to [...]

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As an entrepreneur, you know you need to send out a press release to announce your new business, but where do you start?
Well, the good news is that it’s not difficult to write a press release. Here are a few tips to help you write your first press release from Step 5 of our [...]

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Want to know how to get some free publicity? Well, in the last couple of weeks, we’ve covered the first two steps in our “7 Steps to Successful Public Relations.” Now, it’s time for Step 3 – Develop Your Story Idea.
As a new business owner, it’s easy to rush through publicity efforts in order to [...]

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Last week, we looked at the first step to getting some free publicity to help your business boost sales. Now, here’s the second step in our “7 Steps to Successful Public Relations.”
“Who Ya Gonna Call?”

Once you have a PR Plan in place, it’s time to get smart with a good dose of research. In [...]

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Since we have a fresh new year, I think it’s time to renew some basics about publicity from our “7 Steps to Successful Public Relations.” For example, just because you’re a small business owner, it doesn’t mean that you can’t get great mentions in big, media venues.
But how do you get started? Well, first you [...]

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Last week, I shared with you six things you can do right now to improve your website - without spending a dime. Here are six more questions to ask yourself about your site:
7.  Is your message clear?
To add clarity and credibility to your site, try to provide specific information whenever possible. This includes statistics, numbers, [...]

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Congratulations! You’ve made it through the unique challenges 2009 had to offer small business owners, and now it’s time to celebrate.
With this in mind, here are a few tips to have a G-R-E-A-T holiday:
G: Give Back To The Community.
Volunteer to help a local charity. Donate your used clothing and other items to a worthy [...]

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Gary Hennerberg is an in-demand direct marketer and the founder of Hennerberg Group, Inc. www.hennerberg.com. And from seeing his confident, marketing presentations and reading his clients’ enthusiastic testimonials, you’d never know that he had to overcome a unique challenge to become a successful entrepreneur. Well, recently I caught up with Gary to share his tips [...]