Can you use your real name as a trademark? Maybe, maybe not. What matters the most is the likelihood of confusion between your name/mark and the mark of another based on such factors as:
- the degree of similarity between the marks
- the intent of the alleged infringer in adopting the mark
- evidence of actual confusion
- similarity of products and manner of marketing
- the degree of care likely to be exercised by purchasers
- the strength or weakness of the marks
James Lindon, Ph.D. Patent Attorney
Lindon & Lindon, LLC
Patents, Trademarks, Copyrights, Pharmacy Law, Litigation
[this is not legal advice - provided for discussion only]
Intellectual Property for the Individual and Small Business: Identify, Protect, Enforce, Defend.
"Fools rush in where angels fear to tread."