Getting Your Email Delivered
Getting your email delivered ANY time of year If getting your email to your leads’ inboxes is important, then it is important to understand how the email world works. It is key to know why...
Browsing Tag
spam
7 posts
Should you still send emails consistently over the summer?
I hope everyone had a great and relaxing Fourth of July weekend, and that you are gearing your business up for the second half of summer. Over the course of the summer months, at least...
Changes in the CAN-SPAM Act
I’ve spoken in the past about the CAN-SPAM Act of 2003 and how it affects email marketers. Congress passed the CAN-SPAM Act (Controlling the Assault of Non-Solicited Pornography and Marketing) to establish guidelines for those...
What NOT to do with your email newsletters
I’ve spoken at length about what to say in your email messages to make your company more attractive to your potential customers. I have also discussed ways to improve the look and feel of your...
Avoiding Spam Filters
Large Internet Service Providers like AOL, MSN and Yahoo filter millions of spam messages each day. They accomplish this by using filters that search for words commonly used in spam messages and move these messages...
Dealing with Blacklists
Last time I talked about Can-Spam and how it affects your email campaigns. Today I'll talk about blacklists and how to stay off them. If you send out email messages and receive a decent chunk...
Understanding Can-Spam & Relevant Legislation
In 2003 Congress passed the Can-Spam Act. This law is designed to help cut down on the volume of spam email through the US. Even if you're not based in the States, complying with the...