Software Archives

When It’s Worth the Money to Go for Custom Accounting Software

Regardless of the industry and size, all businesses have one thing in common: the need for accounting software. Understanding where you stand in terms of profitability is instrumental to achieving growth and improving bottom lines....

byAndrey Koptelov

December 8, 2023

Person typing code software on a computer.

Software Outsourcing: Why, When and How It Works Best

It’s 2023, a digital age where remote work attracts the most talented, where location no longer defines a team. Nowhere is that more true than in the world of software development. Software outsourcing is an increasingly...

byDavid Pawlan

February 3, 2023

In-House Development: The Pros And Cons

The definition of in-house developer has shifted over time given the wave of remote work. You can now be separated by thousands of miles from the home office but still be an in-house engineer. Even...

byDavid Pawlan

February 3, 2023

How to Build a Scalable E-Commerce Architecture

Today, flexibility and the ability to adjust to ever-changing market conditions are critical for any e-commerce business that aims to grow while remaining effective and competitive. From the technological perspective, success depends on whether you...

byRoman Davydov

September 2, 2022

Emerging Trends in Productivity Software

An emergent new class of tools is focusing on the individual and changing how knowledge workers interact with software. There are rare events in human history that we all experience for the first time together,...

byMatthew Johnson

October 28, 2021

How to Use CRM and Marketing Automation to Improve Your Scalability

Automation has become a business essential. For entrepreneurs looking to grow their business, the question always is, “How can I work smarter, not harder?” That’s where the power of marketing automation and your customer relationship...

byMatt Buchanan

October 27, 2021

What Startup Founders Should Know About NFTs and Intellectual Property Protection

As a startup founder, you might be wondering how you can take advantage of the recent craze surrounding non-fungible tokens (NFTs). Perhaps NFTs can be used to protect your startup’s intellectual property without spending the...

byStephen J. Kontos

April 13, 2021

5 Smart Tools All Remote Entrepreneurs Need in Order to Succeed

In the age of startups, most of us know working at home isn’t just a privilege — it’s a necessity. After all, most of the world’s biggest companies didn’t start in a board room or...

byHaden Kirkpatrick

March 13, 2020

Maximize Your Deductions: The Tax Advantages Every Entrepreneur Should Know About

Whether it’s your first year as a startup or you’re battle-worn after years in the trenches, you’ve learned to keep a close eye on your company’s bottom line. When tax season rolls around, it’s another...

byMichelle Mire

March 17, 2019

20 Free Tools to Jumpstart Your New Business in 2019

It's difficult to get your business off the ground when startup costs appear to be at an all time high. While this is true to a certain degree, there are ways entrepreneurs can work around...

byReuben Yonatan

February 11, 2019

IoT is Changing the Business Model From Freemium to Barter

For service-based businesses like software providers, getting customers can be tricky. Before people commit to a monthly subscription for a service, they need to try the product to make sure it meets their unique needs....

byHaden Kirkpatrick

April 11, 2018

3 Tips to Make Sure Your Startup Gets the Financial Momentum It Deserves

Startups today are piling on more debt than ever before. While there are plenty of ways to fund your startup, poor money management will spell the death of your business. Developing a healthy financial formula...

byPratik Dholakiya

March 2, 2018

The Pros and Cons of Strategizing Content Distribution with Programmatic Ads

It may be increasingly challenging to know where to distribute your content in order to get the most attention from your target audience. One recent approach has been to use digital marketing tools to strategize content...

byJohn Rampton

January 2, 2018

Automating Customer Relationship Management for Your Startup’s Website

You've set up your website, started your marketing campaigns and hired a great customer service team for your startup business. Yet, you still feel behind and like all the pieces aren't connecting. Don't worry —...

byNicki Escudero

October 27, 2017

4 High-Impact Business Investments You Can Make With Your Tax Refund

Very soon, more than 80 percent of the 50 million Americans who filed federal taxes will receive their average tax refund of just over $3,000. Many view this as an opportunity to splurge. If you run...

byMike Lazzaro

May 17, 2017

The Killer Marketing Stack for Startups

Being involved the startup ecosystem, I regularly get the question: "what marketing stack do you use?” from fellow marketers. Using my data-centric product management background, I gave this a lot of thought and split marketing software into three...

byAlex Gauthier

February 12, 2017

Time Tracking Tools: 5 Benefits for Startups

Whether you are just opening a new business or have been managing one for years, time tracking is an efficient way of monitoring your startup employees. Much of a business' success is based on the ratio...

bySheza Gary

February 11, 2017

How Your Startup Can Accept Online Payments with Ease

Accepting online payments can help increase small business sales. You have many options for accepting online payments, including accepting eChecks, recurring billing, online gateways and integrations, and more! Allow your customers the ease of paying online,...

byDavid Iafrate

September 28, 2016

4 Ways Accounting Innovation Benefits Business Owners

As technology advances, so do the advantages for business owners. From screen sharing on conference calls to accessing emails on an iPad while in flight, it’s a great time to run a business from anywhere....

byJason Kruger

June 16, 2016