social media Archives

5 Tasks Entrepreneurs Should Outsource to Focus on Growth

Outsourcing will always be an entrepreneur’s best friend. However, many fail to understand the underlying benefits of outsourcing, like what to outsource, and how to maximize their efforts. Outsourcing is a tactical solution to reduce your...

byDrew Cheneler

June 28, 2020

10 Reasons Why Micro-Influencer Campaigns Interest Gen Z (and How They Can Boost Your Business)

Targeting a young audience? Micro-influencers just may be the answer. Aiming to capture this audience (those born after 1995) can be lucrative, as Gen Z now accounts for around 40 percent of all consumer shopping....

byTim Cameron-Kitchen

June 21, 2020

6 Tips for Choosing the Perfect Name for Your Dream Business

Our name is usually the first thing we tell someone about ourselves, and the first thing we ask of others in return. We wear our names on jewelry, our license plates, and on name tags...

byCheryl C. Perez

June 17, 2020

3 Trends Dominating E-Commerce Startups Today

From evolving consumer buying channels and new digital payment systems to buzzworthy trends and tactics in marketing, how we understand and use e-commerce technology has changed dramatically over the last 10 years. As any veteran...

byMichael Lagoni

June 13, 2020

This Entrepreneur Built a Six-Figure Business from Her Daughter’s Hospital Bedside

While there is no perfect time to start a business, I always knew I had an entrepreneurial spirit. I remember being 12 years old, going around the neighborhood with flyers I designed in Microsoft Paint...

byKayla Ybanez

May 4, 2020

Should Crowdfunding Be Part of Your COVID-19 Cash Flow Strategy?

As the economic shutdown continues, businesses are looking for funding to stay afloat. Federally funded programs have dried up, and public health concerns seem likely to prolong the economic shutdown. Thus, it’s important to use...

byGeorge Cook

April 20, 2020

10 Life-Changing Books Every Side Hustler Needs to Read

As an entrepreneur, I’m a big advocate of using books to level up my game for one simple reason: a $20 business book is one of the least expensive crash-course educations you can get today....

byRyan Robinson

April 14, 2020

Public Relations Strategies for Small Businesses During COVID-19

In the wake of coronavirus and a rapidly changing landscape, many small business owners are finding themselves in unknown territory, uncertain as to what the future holds. As a public relations professional and business owner...

byDina Rezvanipour

March 24, 2020

10 Ways to Help Small Businesses Survive COVID-19

Most of us are seeing the effects of the coronavirus take place right in front of our eyes. We are living history today with a crisis that will be talked about for years to come,...

byLesley Pyle

March 23, 2020

3 Smart Ways Businesses Can Collect Customer Feedback

Customer feedback is one of the most valuable forms of data entrepreneurs can obtain about their consumer base, from positive moments to unsatisfactory experiences. Why do brands need this feedback, even if it’s negative? There...

byDeborah Sweeney

February 28, 2020

So, You’ve Got an Incredible Invention… Now What?

It's taken weeks, months, maybe even years to conceptualize and perfect your extraordinary invention. You know it's a game-changer. Your creation is ready for the world, and you can't wait to unleash it. So, now...

byJanet Ashforth

February 27, 2020

Meet Melody Godfred: The Entrepreneur and Philosopher Behind the Self Love Pinky Ring

Creating a company with purpose and passion that clearly speaks to its customers is many founders' goal. The ability to carry that message and entrench it into every element of your brand and business decision-making...

byCynthia Johnson

February 14, 2020

The 3 Major Changes You Need to Make to Your Influencer Marketing Strategy

When you hear the phrase “influencer marketing,” what image pops into your head? If your first thought is a photo or a video of your product being used by a world-famous celebrity Instagrammer or YouTuber...

byTodd Grossman

February 3, 2020

Top Priority Social Media Tasks for the Time-Starved Entrepreneur

Nowadays, nearly everyone is supposedly a social media expert: you, your mom, your 10-year-old nephew. Most internet-savvy individuals have some degree of experience with Facebook, Instagram and Twitter. But, when it comes to enterprise-level social...

byBruce Hakutizwi

January 31, 2020

Ready to Launch a Business? Here’s Your 12-Month Plan to Making it a Success

Is this the year you make your entrepreneurial dreams come true? Congratulations! But... you’ll need a plan. Consider this your month-by-month guide to ensuring that the business you launch thrives. StartupNation exclusive discounts and savings...

bySusan Guillory

January 29, 2020

How to Use Analytics to Measure Your Instagram Story Results

Instagram Stories are a continually growing and popular part of Instagram. With 500 million daily active users on the platform, brands of all sizes are beginning to see the benefit of using Instagram Stories to reach...

byDana Nicole

January 11, 2020

7 Business Influencers to Follow on Social Media in 2020

Launching a successful startup takes a lot of work, and learning how to navigate the waters of entrepreneurship can be difficult — especially if it's your first business. As such, it can be wise for aspiring...

byDerek Miller

January 7, 2020

How to Use LinkedIn to Promote and Grow Your Business

Does your company have a LinkedIn presence beyond your personal profile? It should. Even if you consider your business to be a “customer-first” outfit, a professional online network is essential. Regardless of size or stage,...

byNeoMam Studios

January 5, 2020

6 Essential Tools Your Startup Can’t Live Without

Believe it or not, the year and the decade are coming to a close. Now is the time time for business owners to start planning for an uncertain year ahead, not to mention the years...

byEric Goldschein

December 30, 2019

How to Move Your Brick-and-Mortar Retail Business Online

In today’s retail world, increasingly more and more transactions are occurring online. Add to this the fact that some of the world’s biggest retailers are racing to increase their share of online sales revenue, and...

byLeland Taylor

December 19, 2019