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Posts Tagged “small business public relations”

jexbo grows with PR-Jill Exler’s Interview-Part 2

On Tuesday, I introduced you to fellow entrepreneur Jill Exler. When Jill had a challenging time publishing her own book, she decided to create a business to help others. Today, self-published authors can sell their books at www.jexbo.com, and readers can find unique books and communicate directly with authors. Jill used publicity to help start [...]

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3 Cool Sites to Help with Your PR Efforts

If you are working on your own publicity efforts, there are a few sites that can help you build buzz while saving money. When you get a moment, check these out: http://www.helpareporter.com/ By simply registering your name, e-mail address and company name on this site, you’ll get access to some great reporter requests.  Peter Shankman, [...]

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Why You Need a PR Plan

Summer is finally here, and it’s a great time to review your PR Plan for the busy months ahead. What? You don’t have a plan-of-action for your upcoming publicity activities? I hear this from a lot of entrepreneurs. But it is really worth the time and effort. After all, how are you possibly going to [...]

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How to Score Top Media Placements

Today is definitely going to include a brief celebration on my end. After having stories cut at the last minute due to election results, my client is enjoying the publicity benefits of a mention in the June 16th edition of Newsweek®. Now, the story is much smaller than expected (after involving many interviews, phone calls, [...]

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