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Posts Tagged “PR”

Why You Need a PR Plan

Summer is finally here, and it’s a great time to review your PR Plan for the busy months ahead. What? You don’t have a plan-of-action for your upcoming publicity activities? I hear this from a lot of entrepreneurs. But it is really worth the time and effort. After all, how are you possibly going to [...]

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Beat Recession Blues-Do Your Own PR-Part 2

On Tuesday, I gave you the first two steps for doing your own PR. It is possible to get some great publicity on your own, but you need to spend time on research and preparation in order to be successful. And if you missed Tuesday’s entry, you’ll find the first two steps to start your [...]

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Beat Recession Blues-Do Your Own PR

Many entrepreneurs have told me recently that they want to use PR to build their businesses. But they feel frustrated because they can’t afford a publicist. The good news is that you don’t need to hire a publicist to build buzz for your new business. Now, be aware that it is going to take time and [...]

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How to Score Top Media Placements

Today is definitely going to include a brief celebration on my end. After having stories cut at the last minute due to election results, my client is enjoying the publicity benefits of a mention in the June 16th edition of Newsweek®. Now, the story is much smaller than expected (after involving many interviews, phone calls, [...]

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Has Your Phone Stopped Ringing?

I’ve talked to a lot of business owners recently who are seeing requests for information, incoming calls and in-store visits decline due to the economy. As an entrepreneur, you’ve probably noticed this too. And it can be easy to fall into an emotional trap of negativity and disappointment. If you are feeling this way, try to [...]

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