What’s Your Excuse? Do it Now!
I just returned from a visit to Detroit. My Aunt Margaret died unexpectedly, and I wanted to pay my respects to this wonderful woman who touched the lives of everyone she met. It just goes...
Browsing Tag
PR
248 posts
Take Risks to Boost Confidence and Publicity
It’s about 4:30 a.m. on Tuesday morning, and I’m recovering from a much-needed vacation. Right now, the jet lag is killing me. Yes, I’m one of those people who usually need a “vacation from the...
Use PR to Boost Sales Fast
On Tuesday, I talked about how to use PR during tough times. Here are a few more tips to help you boost sales and awareness without spending money: Talk to your customers. How often do you reach...
Get Ready for Big Publicity Activities
Welcome back from Labor Day fellow StartupNation Entrepreneurs! I hope all of you had a wonderful summer full of fun, relaxation and success! But now, it's time to prepare. Why? The big PR season is...
Interview Two with Jared Tanner, PrintingForLess.com
On Tuesday, Jared Tanner, the vice president of marketing at PrintingForLess.com, shared his suggestions about successful PR efforts. Here is the rest of that discussion: What advice do you have for small business owners who are...
PR Insights from Marketing Expert Jared Tanner, PrintingForLess.com
I recently caughtup with the vice president of marketing at PrintingForLess.com, Jared Tanner, to ask him about the relationship between public relations and marketing. With an extensive background in web-based marketing, direct and database marketing,...
Take Advantage of Your Media Clips
After you work hard to obtain a major media mention, what do you do to extend the results of that clipping? Instead of simply ignoring the story after thanking the reporter and posting it on...
4 Quick Changes to Boost Web Sales Fast
Did you know that you can boost sales for your small business fast by making a few small changes to your website copy? And the best part is…it won’t cost any money! To start, here...
Jerky Sells Fast with PR
On Tuesday, Janie Honeycutt of www.houseofjerky.net shared her PR success story. Here is the rest of that interview: What kind of results did you see from your public relations efforts? From my efforts, we've had...
Are you a StartupNation PR Success Story?
In order to see how PR can truly help your new business succeed, I'll be sharing some stories from our own StartupNation members. To start, have you met Janie Honeycutt of www.houseofjerky.net? Janie is an...
How to Calm Your Interview Nerves-Part 2
On Tuesday, I shared some tips for calming your nerves right before a media interview. When it's time for your big moment, here's what you can do to stay calm: Focus. As you start to...
jexbo grows with PR-Jill Exler’s Interview-Part 2
On Tuesday, I introduced you to fellow entrepreneur Jill Exler. When Jill had a challenging time publishing her own book, she decided to create a business to help others. Today, self-published authors can sell their...
Jill Exler’s jexbo.com PR Tips
In an effort to provide you with PR tips that really work in today's media world, I'll be interviewing various experts and entrepreneurs who will share their personal secrets and advice. To start, meet Jill...
Word-Of-Mouth Tips from Andy Sernovitz-Part 2
On Tuesday, Andy Sernovitz, author of “Word of Mouth Marketing - How Smart Companies Get People Talking” and the GasPedal.com blog, shared some of his PR insights. Here is the continuation of our interview: What are some...
Word-of-Mouth Marketing Guru Shares Tips
Recently, I spoke with word-of-mouth marketing guru, Andy Sernovitz. As the author of “Word of Mouth Marketing - How Smart Companies Get People Talking” and the GasPedal.com blog, he has some great insights for StartupNation entrepreneurs. ...
Ho! Ho! Ho! It’s Holiday Time for PR
While it may be scorching hot outside, and the last thing on your mind is the winter holiday, it’s time to pitch your products for holiday gift guides. Since many press members work on articles...
What Summer Super Heroes Teach Us About PR
Summer is finally here, and there are a lot of great movies to see. It got me thinking about how "Indiana Jones," "The Incredible Hulk," "Iron Man," and others have a lot to teach us...
3 Cool Sites to Help with Your PR Efforts
If you are working on your own publicity efforts, there are a few sites that can help you build buzz while saving money. When you get a moment, check these out: https://www.helpareporter.com/ By simply registering...
How to Get on “Oprah”
"Can you get me on Oprah?" That's the first thing I hear from many new entrepreneurs. And it is possible. But before I give you a few tips for pursuing this popular television show, there...
Why You Need a PR Plan
Summer is finally here, and it's a great time to review your PR Plan for the busy months ahead. What? You don't have a plan-of-action for your upcoming publicity activities? I hear this from a...