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Posts Tagged “media relations”

2 More PR Myths – Busted!

You can still get PR even if you don’t have a lot of money. Remember my post from last week? Well, here are two more myths… shattered!   Here’s the scoop directly from my new book, “Simple Publicity – How to do your own public relations to boost sales, awareness and credibility fast… without spending [...]

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Exposed – The PR Myths!

How was your Halloween? Was it as scary as your current, publicity activities? Well, if you’ve had bad publicity experiences in the past and are afraid to move forward, don’t be! After hearing from many entrepreneurs who were “taken” by a big agency or just didn’t have the money to pursue PR activities, I decided [...]

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Back to Business – Good News or Bad?

With Labor Day comes back-to-school and back-to-business. With this in mind, are you dreading your old routine and the cooler months ahead?   Well, here are a few things you can do now to make a smoother transition and have more business success.   1.      Check Your PR Action Plan. Review your plan of action [...]

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Get PR Results – Not Rip-Offs

“I just paid a small fortune to a big, PR agency and have nothing to show for it!”   “We hired a freelance copywriter, and he took our money and ran.”   “I paid a lot of money for media placements. Isn’t that how it works?”   Yes, folks. These are just some of the [...]

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What Stinks?

Ahhh. Summer. You sit back in your lawn chair with a cold beverage in one hand, and your favorite book in another. Enticing barbeque aromas waft past your nose, and your stomach grumbles with anticipation. You catch the sweet scent of roses in the garden and the fresh cut grass from next door. But wait [...]

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8 Tips for Fast and Free Publicity

After optimizing your site for the search engines and pursuing other marketing-efforts, it’s time to use the “power of the press” to boost sales, awareness and credibility cost-effectively.   But how do you pitch your story to a reporter?   Here are eight quick-tips to help you through the media process:   1. Know Your [...]

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