Small Business PR
7 Steps to Successful Public Relations

Public relations (PR) can create awareness and drive demand for what you offer. Leverage the full power of PR for your business by using these simple, easy-to-perform steps.

Successful PR can be transformative, accomplishing the following for your business

  • Building credibility
  • Extending audience reach
  • Informing and educating
  • Supporting your business strategy
  • Defining your market positioning and differentiation
  • Building relationships with the media
  • Building relationships with analysts
  • Building relationships in the community
  • Shaping and protecting your reputation
  • Enhancing marketing campaigns
  • Influencing

Provided in collaboration with
Rembrandt communications

We collaborated with public relations expert, Melanie Rembrandt, to provide this step-by-step advice. Look for Melanie’s blog posts in the Market Your Business section of, or visit Rembrandt Communications.

Read on to become a PR Rock Star for your business!

StartupNation Writer
StartupNation Writer

Inside our site, you’ll find all the easy-to-follow, practical information you could ever need to start and grow your own successful business.

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