Copyright dangers lurking in your staff’s work product
Did you know that you might have some serious intellectual property issues lurking in the work product your staff has created for you? When I say “work product” I mean sales pages, brochures, website copy, logos, videos created for you, white papers, ebooks or even books! The reality is that you might not even own the copyright in your own materials like website copy or books! Do I have your attention now? Good, because it is a very critical issue that you need to take care of right away. The good news is that it is simple to fix and even easier to prevent future problems with one little contract provision. If you want to know more, just watch my vlog for this week below!