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Small Business Profile: Padosa.com

To follow up on a previous post requesting feedback on topics and offering to highlight members of the community, I learned of Padosa.com. Their goal is to provide the public with innovative and practical ideas that they can put into action today to save money, make money, and promote sustainable businesses and a sustainable planet-that is a rather noble mission whose time appears to have come. My main interest in this company stems from the core philosophy that you don’t need to be a nonprofit to do good, that there is so much opportunity to help businesses save money while making profit. 

Chicken –> Meet Egg

Padosa’s goal has been to prove that sustainability does not jeopardize profitability. In a position to see many opportunities in the sustainable space, these consultants wanted to have even greater impact by reaching a larger audience. A web based business based on this premise hatched.  

Problem Padosa.com was solving for?

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A group of general management consultants for small businesses for several years, Padosa’s clients continually stressed their need to operate a viable business before they can be sustainable.

The Opportunity?

Padosa.com helps small businesses to save money, mind their budget while getting started with their sustainability efforts. They focus on initiatives that improve profitability in the short term, and long term. They provide practical information and a community to get their members personalized answers. Many companies don’t know where to begin and they want to make it easy for them. Their goal is to build a community of business people and make it easy for them to go green, profitably.

Here is a bit from my interview with Jennifer from Padosa.com… 

What do you do? 

Padosa.com helps small businesses get started with their sustainability efforts. We focus on initiatives that improve, profitability in the short term, and long term. We provide practical information and a community to get our members personalized answers. Many companies don’t know where to begin and we want to make it easy for them. Our goal is to build a community of business people and make it easy for them to go green, profitably.

What’s the biggest challenges you’ve had to overcome to start your business? 

The biggest hurdle is getting site visitors to contribute content to a site that looks empty. People tend to ignore a community until it looks populated; we are overcoming this by making sure every visitor gets lots of personal attention. We are also giving out Amazon gift certificates to people who contribute substantive posts – that helps!

What would you do over again, if you could?

We are learning as we go which is what is exciting about this process. There is nothing particular I can think of in terms of changing our strategy.

What’s the most satisfying thing about running your business? 

It is great when we connect people to each other. Recently we referred a solar energy company to a member who is interested in installing solar panels and he hired them. The member was really satisfied and the firm we recommended was thrilled to get the business. It feels great to help people accomplish their goals and earn revenue!

How did you fund your business in the beginning? 

Our consulting company, A2X Consulting, funds our business. We have a small staff and low operating costs at this point.

What’s the biggest dream you have for your business? 

We would love to grow Padosa.com to be the Linked In for Sustainability – a place where people connect and help each other with their sustainability efforts. We also want to provide best practices on sustainability initiatives from around the world and have a global presence.

What is your passion?

Making it easy for people to go green! And, making sure each visitor feels welcome and gets the answers he or she needs.

About the Author: Christine Haskell

Christine is a Senior Program Manager at Microsoft with several years experience in the .com industry. She recently started social venture labs, an idea incubator for those leading small mission-driven businesses or organizations looking to create relationships, share ideas and [...]

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