The StartupNation Blog Trends, tips and real-life anecdotes from industry experts

Why Do You Need a Copywriter?

If you are tempted to save money and write your own marketing materials and website copy, please stop and think about it.

Although copywriters may be expensive, they can help you:

- Optimize conversion rates;

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- Build credibility;

- Reach targeted audiences;

- Increase search engine placements;

- Assist you with your overall, Web architecture; and

- Grow sales fast!

And even if you are an excellent writer, it takes several hours of research and editing to create ”copy that sells.” This is time that you can spend on core business activities instead.

With this in mind, try to stop yourself from creating your marketing copy and materials. It is well worth it to outsource your copywriting needs.

You can focus on your area of expertise while your copywriter creates the words that will  produce results…Results that bring in new sales worth much more than his or her fees.

Thanks for reading. And if you need help with your SEO and PR, please contact me below or at www.rembrandtwrites.com!

About the Author: Melanie Rembrandt

Since our initial launch date, Melanie Rembrandt has been an integral part of the StartupNation team. As the founder of Rembrandt Communications®, LLC, www.rembrandtwrites.com, Melanie is one of the country's top, public-relations consultants, an SEO content strategist and a published [...]

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