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Graduate from college … and buy a franchise?

An article in today's NY Times, Don't Go West Young Man … Buy Yourself a Franchise Instead,  
asks a very interesting question. Should recent college graduates without any real-world experience forgo corporate America and buy a franchise? Our research shows that less than 1% are currently doing that. But that doesn't mean it isn't a viable options for some people.

What do you think? Buy a franchise? Start your own business? Take that job in corporate America to get some experience before "going it alone?"

About the Author: Jack Burris

Jack Burris is president of Red Beard Marketing, a marketing, business development and brand consulting company based in Charlotte, NC. RBM is a full service firm, and we also happen to have a lot of experience in the franchise vertical [...]