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		<title>What to look for in a marketing company?</title>
		<link>http://www.startupnation.com/community/orca/topic/What-to-look-for-in-a-marketing-company.htm</link>
		<description>What to look for in a marketing company?</description>
		<lastBuildDate>Wed, 11 Jun 2008 11:38:51 GMT</lastBuildDate>
		
			<item>
				<title><![CDATA[... Do they have your best inter]]></title>
				<link>http://www.startupnation.com/community/orca/topic/What-to-look-for-in-a-marketing-company.htm</link>
				<description><![CDATA[... Do they have your best interest in mine, or are they just billing you by the hour while they sit at the spa?


How would you ever quantify this concept?]]></description>
				<pubDate>Wed, 11 Jun 2008 11:38:51 GMT</pubDate>
				<guid>http://www.startupnation.com/community/orca/topic/What-to-look-for-in-a-marketing-company.htm#700847</guid>
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				<title><![CDATA[To piggyback with nhgnikole`s co]]></title>
				<link>http://www.startupnation.com/community/orca/topic/What-to-look-for-in-a-marketing-company.htm</link>
				<description><![CDATA[To piggyback with nhgnikole`s comment,...it depends on what you are wanting a marketing company to do?
Maybe you are looking for help in positioning your company?
Are you wanting help in branding a product?
The best&nbsp;channel ]]></description>
				<pubDate>Wed, 11 Jun 2008 11:38:51 GMT</pubDate>
				<guid>http://www.startupnation.com/community/orca/topic/What-to-look-for-in-a-marketing-company.htm#700846</guid>
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				<title><![CDATA[When I first started my business]]></title>
				<link>http://www.startupnation.com/community/orca/topic/What-to-look-for-in-a-marketing-company.htm</link>
				<description><![CDATA[When I first started my business, I was able to utilize a colleague who had her own marketing boutique firm and boy did it pay off!&nbsp; She created press releases and and also due to her contacts, my product was even featured in major magazines and lo]]></description>
				<pubDate>Wed, 11 Jun 2008 11:38:51 GMT</pubDate>
				<guid>http://www.startupnation.com/community/orca/topic/What-to-look-for-in-a-marketing-company.htm#700845</guid>
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				<title><![CDATA[What i would look for is results]]></title>
				<link>http://www.startupnation.com/community/orca/topic/What-to-look-for-in-a-marketing-company.htm</link>
				<description><![CDATA[What i would look for is results. Nicole is right, you could be working with a top notch Marketing firm who has some great clients&nbsp; and have some great case studies but it may not be the firm for your companies needs. Start on a small contract see ]]></description>
				<pubDate>Wed, 11 Jun 2008 11:38:51 GMT</pubDate>
				<guid>http://www.startupnation.com/community/orca/topic/What-to-look-for-in-a-marketing-company.htm#700844</guid>
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			<item>
				<title><![CDATA[Hi Brand1m,Nowadays, it`s all ab]]></title>
				<link>http://www.startupnation.com/community/orca/topic/What-to-look-for-in-a-marketing-company.htm</link>
				<description><![CDATA[Hi Brand1m,Nowadays, it`s all about the ROI, (return on investment). "When will I see ROI and how much of an ROI might I expect to see?" Then let the agency tell you the ways and the means of getting that return. Your decision should be bas]]></description>
				<pubDate>Wed, 11 Jun 2008 11:38:51 GMT</pubDate>
				<guid>http://www.startupnation.com/community/orca/topic/What-to-look-for-in-a-marketing-company.htm#700843</guid>
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				<title><![CDATA[I think you should evaluate a co]]></title>
				<link>http://www.startupnation.com/community/orca/topic/What-to-look-for-in-a-marketing-company.htm</link>
				<description><![CDATA[I think you should evaluate a company based on your needs, not just their skills. Can they produce results for YOUR business? Do they have your best interest in mine, or are they just billing you by the hour while they sit at the spa?
]]></description>
				<pubDate>Wed, 11 Jun 2008 11:38:51 GMT</pubDate>
				<guid>http://www.startupnation.com/community/orca/topic/What-to-look-for-in-a-marketing-company.htm#700842</guid>
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			<item>
				<title><![CDATA[In addition to skills, look for ]]></title>
				<link>http://www.startupnation.com/community/orca/topic/What-to-look-for-in-a-marketing-company.htm</link>
				<description><![CDATA[In addition to skills, look for people that you like and communicate well with you.&nbsp; If you`re going to be working with them, and you just don`t jive well, it doesn`t matter if they can do great things for your company.
]]></description>
				<pubDate>Wed, 11 Jun 2008 11:38:51 GMT</pubDate>
				<guid>http://www.startupnation.com/community/orca/topic/What-to-look-for-in-a-marketing-company.htm#700841</guid>
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				<title><![CDATA[Most of the marketing people I s]]></title>
				<link>http://www.startupnation.com/community/orca/topic/What-to-look-for-in-a-marketing-company.htm</link>
				<description><![CDATA[Most of the marketing people I see on this list post things that are either completely obvious or highly questionable.&nbsp; Some keep suggesting they are teaching "secret" information and valuable&nbsp;tips.&nbsp; For example, I don`t know how much&nbs]]></description>
				<pubDate>Wed, 11 Jun 2008 11:38:51 GMT</pubDate>
				<guid>http://www.startupnation.com/community/orca/topic/What-to-look-for-in-a-marketing-company.htm#700840</guid>
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			<item>
				<title><![CDATA[If you have hired, or are lookin]]></title>
				<link>http://www.startupnation.com/community/orca/topic/What-to-look-for-in-a-marketing-company.htm</link>
				<description><![CDATA[If you have hired, or are looking to hire a marketing company, what do you look for capabilities wise? What has proven to be the most valuable part to you of working with a marketing company?
]]></description>
				<pubDate>Wed, 11 Jun 2008 11:38:51 GMT</pubDate>
				<guid>http://www.startupnation.com/community/orca/topic/What-to-look-for-in-a-marketing-company.htm#700839</guid>
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