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		<title>Help with creating a Direct Marketing Strategy for my company- similar to &quot;Home Shows&quot; like Creative Memories, Longaberger baskets, etc</title>
		<link>http://www.startupnation.com/community/orca/topic/Help-with-creating-a-Direct-Marketing-Strategy-for-my-company--similar-to-quotHome-Showsquot-like-Creative-Memories-Longaberger-baskets-etc.htm</link>
		<description>Help with creating a Direct Marketing Strategy for my company- similar to &quot;Home Shows&quot; like Creative Memories, Longaberger baskets, etc</description>
		<lastBuildDate>Tue, 20 Jun 2006 23:21:23 GMT</lastBuildDate>
		
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				<title><![CDATA[Thanks for the feedback.&nbsp; D]]></title>
				<link>http://www.startupnation.com/community/orca/topic/Help-with-creating-a-Direct-Marketing-Strategy-for-my-company--similar-to-quotHome-Showsquot-like-Creative-Memories-Longaberger-baskets-etc.htm</link>
				<description><![CDATA[Thanks for the feedback.&nbsp; Does anybody know the type of gross margins that are best to have when offering such Direct sales or Home Shows?&nbsp; I read somewhere that your retail price should be 5 times the wholesale cost.&nbsp; That seems huge to me,[...]]]></description>
				<pubDate>Tue, 20 Jun 2006 23:21:23 GMT</pubDate>
				<guid>http://www.startupnation.com/community/orca/topic/Help-with-creating-a-Direct-Marketing-Strategy-for-my-company--similar-to-quotHome-Showsquot-like-Creative-Memories-Longaberger-baskets-etc.htm#646454</guid>
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				<title><![CDATA[Excellent tips, Kim!
]]></title>
				<link>http://www.startupnation.com/community/orca/topic/Help-with-creating-a-Direct-Marketing-Strategy-for-my-company--similar-to-quotHome-Showsquot-like-Creative-Memories-Longaberger-baskets-etc.htm</link>
				<description><![CDATA[Excellent tips, Kim!
]]></description>
				<pubDate>Tue, 20 Jun 2006 23:21:23 GMT</pubDate>
				<guid>http://www.startupnation.com/community/orca/topic/Help-with-creating-a-Direct-Marketing-Strategy-for-my-company--similar-to-quotHome-Showsquot-like-Creative-Memories-Longaberger-baskets-etc.htm#646453</guid>
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				<title><![CDATA[Again I like the idea, 
and aga]]></title>
				<link>http://www.startupnation.com/community/orca/topic/Help-with-creating-a-Direct-Marketing-Strategy-for-my-company--similar-to-quotHome-Showsquot-like-Creative-Memories-Longaberger-baskets-etc.htm</link>
				<description><![CDATA[Again I like the idea, 
and again I seem to be in the minority.
Yes it can be done, businesses have already proven it.
You can find businesses within every industry and with every type of business model that were unsucessful for ]]></description>
				<pubDate>Tue, 20 Jun 2006 23:21:23 GMT</pubDate>
				<guid>http://www.startupnation.com/community/orca/topic/Help-with-creating-a-Direct-Marketing-Strategy-for-my-company--similar-to-quotHome-Showsquot-like-Creative-Memories-Longaberger-baskets-etc.htm#646452</guid>
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				<title><![CDATA[Go to the direct selling associa]]></title>
				<link>http://www.startupnation.com/community/orca/topic/Help-with-creating-a-Direct-Marketing-Strategy-for-my-company--similar-to-quotHome-Showsquot-like-Creative-Memories-Longaberger-baskets-etc.htm</link>
				<description><![CDATA[Go to the direct selling association site and sign up for their free magazine.&nbsp; There are TONS of resources (ads) in it that can help you find software to set up payments, communications, order tracking, etc.&nbsp; 
At least in the Scrapboo]]></description>
				<pubDate>Tue, 20 Jun 2006 23:21:23 GMT</pubDate>
				<guid>http://www.startupnation.com/community/orca/topic/Help-with-creating-a-Direct-Marketing-Strategy-for-my-company--similar-to-quotHome-Showsquot-like-Creative-Memories-Longaberger-baskets-etc.htm#646451</guid>
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				<title><![CDATA[Great comment David. I would als]]></title>
				<link>http://www.startupnation.com/community/orca/topic/Help-with-creating-a-Direct-Marketing-Strategy-for-my-company--similar-to-quotHome-Showsquot-like-Creative-Memories-Longaberger-baskets-etc.htm</link>
				<description><![CDATA[Great comment David. I would also add that sales are actually easier in some cases when you are speaking to a group. It is possible to speak to a group and play into the group dynamics. For example, the individual may not see much need for your product or [...]]]></description>
				<pubDate>Tue, 20 Jun 2006 23:21:23 GMT</pubDate>
				<guid>http://www.startupnation.com/community/orca/topic/Help-with-creating-a-Direct-Marketing-Strategy-for-my-company--similar-to-quotHome-Showsquot-like-Creative-Memories-Longaberger-baskets-etc.htm#646450</guid>
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				<title><![CDATA[I believe there are consultants ]]></title>
				<link>http://www.startupnation.com/community/orca/topic/Help-with-creating-a-Direct-Marketing-Strategy-for-my-company--similar-to-quotHome-Showsquot-like-Creative-Memories-Longaberger-baskets-etc.htm</link>
				<description><![CDATA[I believe there are consultants out there that helps businesses do this.&nbsp;I bet&nbsp;if you search online you can find someone. Somebody approached me once but I don`t have her contact info any longer.]]></description>
				<pubDate>Tue, 20 Jun 2006 23:21:23 GMT</pubDate>
				<guid>http://www.startupnation.com/community/orca/topic/Help-with-creating-a-Direct-Marketing-Strategy-for-my-company--similar-to-quotHome-Showsquot-like-Creative-Memories-Longaberger-baskets-etc.htm#646449</guid>
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				<title><![CDATA[There`s no set manual for this a]]></title>
				<link>http://www.startupnation.com/community/orca/topic/Help-with-creating-a-Direct-Marketing-Strategy-for-my-company--similar-to-quotHome-Showsquot-like-Creative-Memories-Longaberger-baskets-etc.htm</link>
				<description><![CDATA[There`s no set manual for this although you can get an idea of the basic protocols and ettiquette from looking at existing direct marketing businesses such as Suzanne Somers` brand, Avon, and (unfortunately) Amway/Quixtar.&nbsp; The reason why there can`t [...]]]></description>
				<pubDate>Tue, 20 Jun 2006 23:21:23 GMT</pubDate>
				<guid>http://www.startupnation.com/community/orca/topic/Help-with-creating-a-Direct-Marketing-Strategy-for-my-company--similar-to-quotHome-Showsquot-like-Creative-Memories-Longaberger-baskets-etc.htm#646448</guid>
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				<title><![CDATA[I`m looking to possibly expand m]]></title>
				<link>http://www.startupnation.com/community/orca/topic/Help-with-creating-a-Direct-Marketing-Strategy-for-my-company--similar-to-quotHome-Showsquot-like-Creative-Memories-Longaberger-baskets-etc.htm</link>
				<description><![CDATA[I`m looking to possibly expand my business by implementing&nbsp;a Direct Marketing Strategy - similar to "Home Shows" like Creative Memories, Longaberger baskets, etc, where independent "Consultants" go to people`s homes (friends, neighbors, etc) to sho]]></description>
				<pubDate>Tue, 20 Jun 2006 23:21:23 GMT</pubDate>
				<guid>http://www.startupnation.com/community/orca/topic/Help-with-creating-a-Direct-Marketing-Strategy-for-my-company--similar-to-quotHome-Showsquot-like-Creative-Memories-Longaberger-baskets-etc.htm#646447</guid>
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