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prelim informal mkt research - very positive!

 
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RabbitMountain

posts: 423

Nov 11, 2007 12:54 AM ET    Quote  Report Abuse
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The past couple of days I`ve been emailing a brief description of my business idea out to a bunch of people I know from my activist days, mostly movers-and-shakers or who are otehrwise involved in the target market I intend to reach. All the feedback I`ve gotten has been enthusiastically positive... I had 3 people volunteer to help, got a few references to other people for various things, and even picked up a small design job. One of the respondents <sp?> wants me to publish in Canada right off the bat. I also have someone who may be the first person of a future advisory board commit to an ongoing support dialog with me about my progress.

Now, I realize this isn`t real market research, but it is very encouraging nonetheless. These folks are opinion leaders in my target market — they are the ones who will link up to me from their own websites and blogs, spread the word among their own organizations` email lists, and keep me in an abundance of news which will make editorial a breeze.

Hey now, another volunteer just showed up in my in-box. With lots of exclamation points!!!! And evidently a long history of corporate business consulting experience. Yay!

This is very exciting. Yesterday I slid into a funk and started thinking, "What the hell am I doing I can`t pull this off, this is way too big for a simpleton like me." Then I find all I have to do is tell someone what I`m doing and the heavens open with encouragement galore. Maybe if I start asking for money they will open with dollars galore, too.

In any event just wanted to share. I feel like dancing a jig, woo hoo!

—paula


CookieMonster

posts: 60

Nov 11, 2007 1:36 AM ET    Quote  Report Abuse
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Brilliant Paula! Congrats as well. Gosh before you dig too much into customer research ... spend a few minutes reading about the initial response Sony received when it asked consumers if they wanted a device like a WalkMan. Just a grain of salt for the research oriented!
GrillCharmer

posts: 621

Nov 11, 2007 3:01 PM ET    Quote  Report Abuse
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Yeah Paula! 

-------------------------

Leslie
Founder and President
Charmed Life Products LLC
Grill Charms™… The MUST HAVE grilling accessory that is revolutionizing the American Cook-out AND The perfect gift for any occasion!
Grill Charms
                                                                                                    
beachdi

posts: 70

Nov 13, 2007 12:20 PM ET    Quote  Report Abuse
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aaahhh the ups and the downs.

You are doing a smart thing by reaching out, asking questions, doing research.    Congratulations and I can`t wait to hear more!

At least every other day I keep wondering,,..."who am I to think I can launch a successful company."?  I could be playing tennis right now, or cleaning house like June Cleaver"  HA HA HA

Di

 

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