This is a 20-minute interview with Roy Dunbar, CEO of Network Solutions.
Network Solutions’ Small Business Success Index identifies six key dimensions of success and a scorecard on how small businesses are doing in each of those areas. According to the Network Solution’s study, most small businesses excel in customer service. However they score low in two of the biggest criteria for success: Raising capital and Marketing & Innovation.
Listen in to learn Roy Dunbar and host Rich Sloan’s views on how entrepreneurs can overcome those two challenges especially in the current economy. Hint: Social media and the potential it offers to budding entrepreneurs is a big part of the Marketing secret sauce. And local banks might just be superior to the national alternatives.