No discussion of marketing is complete without mention of a dedicated PR effort, and that’s why your hosts discuss press releases out of the gate in this episode.
But the advice goes beyond simple press release strategies and includes how you can position yourself as a “thought leader” online by writing and publishing articles strategically around the internet. If done right, the result should be increased credibility for you and increased traffic to your site.
This episode hosted by StartupNation’s Rich Sloan and guest expert, Nikole Gipps of NHG Consulting.