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Marketing your Website #1 of 5: Focus on Content and Code

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Episode Spotlight

Join StartupNation’s Rich Sloan and NHG Consulting’s Nikole Gipps for this episode as they share their strong views on how to transform your site visitors into “regulars” and “evangelists.”

It’s all about giving them value every time they come to your website. That means making a commitment to keeping your content fresh and presenting that content in the best possible way. On the “code” side of things, it’s all about making the site function efficiently and constructing the code in such a way that search engines find you. Listen in to learn how.

Comments

I am also promoting through twitter and social media and many other means but some times my keyword come in top 20 and some time goes out of 100..

Fair enough. :-) I didn`t check it out that closely, and your argument stands. 

Hi Craig,   You`re absolutely right about the podcast being directed at the small business audience (as opposed to a technical/development audience).  However, my point was that I believe the small business audience was misled.   If you take a second listen to the episode, you will hear Nicole associate Javascript with navigation menus on a website and the search engine robots` inability to crawl those links - navigation menus are one of the most importan...

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