Jeff Taylor had a vision. He wanted to take what he learned as a
founder of Monster.com and apply it to a new niche. The baby boomers
he was targeting 15 years ago are now part of a group of people who
need help “graduating” into the next phase of their life. With this in
mind, Jeff started Eons, a media company that helps the over-50 crowd
embrace the spirit of aging gracefully and securely.
There
are 10,000 people turning 50 every day. In Jeff’s mind, there is a lot
of untapped energy and creativity coming out of this group. So he
homed in on three converging trends: technology, a growing marketplace
and an increased lifespan. At the vertex is Eons. At the company’s
inception, Jeff asked himself one important question: What are the
pillars of your life that matter? For the Eons crowd, there are four:
- Do I have enough money to live the rest of my life with security?
- Am I healthy and do I experience an overall sense of well-being?
- Do I have love and companionship?
- Am I having fun?
Answering yes to these questions is the essence of the Eons philosophy
of marrying a better job with a better life. In Jeff Taylor’s world,
the most important thing one can do to position him or herself for
successful entrepreneurship is to “show up and be active and present.
Let’s live to be 100 or die trying.”
About Jeff Taylor
Jeff Taylor has been recognized
as an innovator and visionary in both the Internet and career
industries since his “monster idea” became the leading online career
site, Monster.com. Taylor left Monster in August 2005 to pursue a new
unprecedented venture, Eons, Inc., targeting people 50+, and now serves
as Eons’ CEO and founder.
Taylor is a frequent speaker at
colleges and universities across the country and serves as an expert at
technology, advertising and human capital conferences. Taylor
co-authored the book, “Monster Careers,” which hit bookstores
nationwide in April 2004 and offers job seekers a step-by-step plan for
finding the job of their dreams.