Julie was destined to live the life of an entrepreneur. Although
entrepreneurship is in her blood, she came upon her business idea by
One day, Julie was wearing a ruffled blouse
under a jacket, and the ruffle on the blouse cuff peeked out
delightfully under her sleeve. The next time she wore the same jacket
with a blouse, without a ruffled cuff, and her outfit lacked the same
zest. Julie decided to detach the cuff and began using it as an
accessory to her jackets and sweaters – and Cuff Luv was born.
why do we think entrepreneurship is in Julie’s blood? Maybe it has
something to do with her maiden name – Sloan – a name she shares with
brothers Jeff and Rich.
Jeff and Rich reflect on their sister’s entrepreneurial endeavors (check out their blog, Entrepreneurship Runs in the Family Blood!)
and discuss the concept of turning an idea into a viable business
concept. Tune into StartupNation Radio to hear Julie’s in-the trenches
entrepreneurial experiences, obstacles and achievements with Cuff Luv.
About Cuff Luv and Julie Sloan Lowenbaum
first of its kind, Cuff Luv™ is a slip-on interchangeable cuff made to
slide under or over your sleeve to transform an outfit instantly and
inexpensively. The Cuff Luv Collection includes: cuffettes, sleevettes,
scarves, and various other unique items to embellish your style.
Luv inventor, Julie Sloan Lowenbaum recognized a screaming need and
transformed this concept into a business. Julie is a wife, mother,
entrepreneur as well as the Sloan brothers’ middle sister.