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Become a Clever & Skilled Innovator

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Episode from StartupNation Radio Channel: Inventing

Episode Spotlight

A pioneer must be equipped with exceptional ideas before he or she can begin trailblazing. As we know that venturing into unknown territory can be overwhelming and risky, we're going to discuss how to break down some of the barriers that prevent people from becoming successful innovators.

Q&A - Developing financial projections

We've invited Woodie Neiss, CFO and co-founder of a three-time INC500 company to share the skills he's acquired through his innovation process of FLAVORx, in addition to the newly released product - EQ, the Smart Energy Drink.

Woodie's three tips:

  1. Surround yourself with creative employees and colleagues. Hold brainstorming sessions away from the office.
    Q&A - Making decisions about compensation
  2. Proactively collect information. Survey your customers, employees, family, and friends.
  3. Look for alternative applications for your product, outside of your core competency.

Selected Q & A transcripts from this radio show

Q&A - Drawing a salary as an entrepreneur

Q&A - Raising startup capital

Q&A - Willingness to pay for online newsletters

About Woodie Neiss and FLAVORx

FLAVORx, a three-time INC500 company, is in the business of bringing good taste to the medical and veterinary industries. FLAVORx brings the excitement of an ice cream store into the pharmacy and, at the time of dispensing, allows a customer to choose the flavor (anything from apple to watermelon) they want their medication to come in. The company licenses the right to use the system to independent retail, chain, hospital, and health care organization pharmacies, as well as veterinarians. FLAVORx was incorporated in June 1995 and since then has expanded distribution into 37,000 pharmacies in the US and is expanding internationally.

Woodie Neiss co-founded FLAVORx with Kenneth Kramm. Woodie serves as Chief Financial Officer and is responsible for overseeing the finances of the company, as well as raising capital. Most recently, Woodie has been involved with the launch of EQ, the Smart Energy Drink.


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