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please critique my press release

 
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lolostx

posts: 13

Jun 01, 2008 10:45 PM ET    Quote  Report Abuse
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I`m reposting this because I posted it in the wrong forum. 
 
I`m preparing a press release for PRWeb.  I`ve never written one and would appreciate some feedback on the draft I`ve prepared.  Thanks!

 

FOR IMMEDIATE RELEASE

New Gift Consulting Service Helps Busy Shoppers Find Last Minute Father’s Day Gifts.

That Perfect Something’s Perfect Gift Consulting service saves last minute shoppers seeking Father’s Day gifts time and helps shoppers find creative Father’s Day gifts.

New York, New York, June __ 2008. Last minute shoppers seeking Father’s Day gift ideas can now put their minds to ease.  The Perfect Gift Consulting service, recently launched by That Perfect Something, will find Father’s Day Gift ideas in half time it would take normal shoppers.  The Gift Consulting service also provides unique gift ideas customized to a gift recipient’s interests and personality.

Lois Jeffers, the president and founder of That Perfect Something believes, “Father’s Day is the ideal time to utilize the Perfect Gift Consulting Service.” Ms Jeffers says, “Shoppers tend to wait until the last minute to purchase Father’s Day gifts, because it’s harder to find creative gift ideas for men.  And, as a result they resort to purchasing uninspired gifts like clothing, electronics, and cologne.”

That Perfect Something’s Gift Consulting Request Service makes it easy for shoppers to find Father’s Day gift ideas.  A client seeking gift ideas submits a Gift Consulting request form on which the client creates a gift recipient profile by answering questions about the recipient’s interests and personality, in addition to other questions geared towards helping the Gift Consultant locate appropriate gifts.

Once the Gift Consultant reviews a client’s Gift Consulting request and locates gifts that match the Gift Recipient’s profile, the Consultant sends the client a Perfect Gift Idea Portfolio via email which contains two to three customized gift ideas, purchase and price information, and reviews.

That Perfect Something’s Gift Consulting Service costs $19.99 per gift consulting request.  The company is currently offering a Father’s Day promotion where clients receive 15% off all gift consulting requests.

That Perfect Something is a personal services company based in New York City.  The company offers a national Gift Consulting service, and Gift Concierge and Gift Shopping Companion Services in New York City.

For more information about That Perfect Something and to learn more about the company’s services, please visit www.thatperfectsomethingnyc.com or email info@thatperfectsomethingnyc.com .

Contact

Lois Jeffers

President

That Perfect Something

www.thatperfectsomethingnyc.com

1-800-583-8503

sddreamweavers

posts: 260

Jun 02, 2008 1:53 AM ET    Quote  Report Abuse
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What keywords did you utilize/did you want to utilize in the press release?  How many links are you allowed to have in the press release package you are going to publish this through?

Also, I would suggest removing the e-mail and putting a contact form page on your site.  This is a good way to get overloaded with spam.

sddreamweavers6/2/2008 1:56 AM


-------------------------

Aaron Wood
CEO
San Diego Dream Weavers
http://www.sddreamweavers.com
awood@sddreamweavers.com

New and improved! Now with blogging goodness!
http://www.sddreamweavers.com/san-diego-seo-marketing-blog/
lolostx

posts: 13

Jun 02, 2008 9:15 AM ET    Quote  Report Abuse
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Hi,
 
Hmm. I didn`t think about utilization of keywords.  Since this press release is to drum up business for father`s day, the key words I`d like to focus on are - last minute gift ideas,   father`s day gift ideas, creative gift ideas, gift ideas, father`s day gifts, etc.  Based on your question I`m assuming I need to make sure I include more keywords.
 
I`m not sure how many links I`m allowed with the PRweb package I`m using.  I`ll have to check.
 
I`ll definitely remove my email address.  And the contact form on my website is a great idea - I`ve already noticed some spam to that email address which I`ve posted on my website.
 
 
sddreamweavers

posts: 260

Jun 02, 2008 3:19 PM ET    Quote  Report Abuse
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Keep in mind when creating the press release that you not only have to follow the Press Release writing rules but you need to insert the proper key words wile still making the text natural.

A great place to start for Keyword research is the Google Adwords Keyword tool:

https://adwords.google.com/select/KeywordToolExternal?defaultView=2

If you are allowed more than one link in your Press Release use each extra one for a landing page that targets your press release.  Not only that but the links in your press release will be picked up by Google as high PR inbound links.


sddreamweavers6/2/2008 7:12 PM


-------------------------

Aaron Wood
CEO
San Diego Dream Weavers
http://www.sddreamweavers.com
awood@sddreamweavers.com

New and improved! Now with blogging goodness!
http://www.sddreamweavers.com/san-diego-seo-marketing-blog/
DaleKing

posts: 1061

Jun 02, 2008 7:18 PM ET    Quote  Report Abuse
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The links in your web site will be picked up by Google as high PR inbound links.
 
 
 
This is absolutely NOT true! An inbound link in-and-of-itself cannot earn PageRank status. Only websites can earn PageRank. For an inbound link to positively affect your PageRank, three things must occur.
 
1. The link must be relevant to the overall theme of your website.
 
2. The link must come from a website that has a high PageRank.
 
3. You have to get a lot of inbound links from quality websites..
 
Dale King


-------------------------

If you`re tired of all the money-making
hype, lies and scams...read this!
Click here for more details!


kizzle

posts: 3

Sep 10, 2008 3:24 PM ET    Quote  Report Abuse
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Im awful at writing, and i cant afford to pay someone. please let me know how this sounds. here is my website
kizzle10/22/2008 12:05 PM


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anna.m
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