On Demand Seminars

Discuss this Online Seminar Send this page to a friend Printer version

Podcasts Create Brand and Site Traffic

Details

Expert:
David Lawrence
The David Lawrence Show
Duration: 60 minutes*
Online seminar recording (5.4M .wmv)

Seminar Overview

Podcasting is the next generation of blogging. As an audio blog, podcasts may prove to be an even more valuable tool to help build your brand and drive traffic to your website. We’ll look at podcasting from a strategic standpoint.

In this seminar you will learn:

What podcasts are - podcast basics
How to build your brand with podcasts
How podcasts can be an effective tool to drive website traffic
Whether you can, or should, make money from podcasting

Technology provided by

StartupNation Radio podcast

Listen to StartupNation Radio on your computer or portable mp3 player.

StartupNation Radio podcast feed

About our Expert: David Lawrence

New media expert David Lawrence is heard nightly as the wacky, eclectic and highly opinionated host of The David Lawrence Show and Saturdays on Online Tonight, both nationally-syndicated radio talk shows that revolve around pop culture and the high-tech lifestyle.

The Emmy-award winning and Clio-nominated Lawrence is deeply rooted in the music industry as well. He has delivered keynote addresses, inservice teaching and has served as both moderator and panel member at conferences ranging from MacWorld, CES FOSE and COMDEX to The Micropayment Conference, Gnomedex and the NAB. Lawrence counts over a dozen Fortune 500 and private companies as podcasting clients.

Related Items

Is One Web Site Enough? Yes...and No

Depending on the needs of your target customers, you can sometimes serve them better, boost sales and maximize your Web visibility with more than one site. But there's a flipside.

Get Your Startup Business Online

Got your startup business online yet? Why not? The costs and workload keep coming down, and in today's business environment you can't afford not to have your business online.

Key Moves of Successful Entrepreneurs

Featured Key Moves Entering and Winning a Business Plan Competition: Jennifer Elias and Julie Tucker Jennifer Elias and Julie Tucker led SmartsCo to $1M in sales by winning a biz plan competition....

Focus on Content and Code: Step 1 of 5 Steps to Marketing Your Website

To make your site as magnetic as possible, it must be easy to find, easy to use, and clearly value rich. As a first step in marketing your website, you must "deliver on the promise&qu...

8 Steps to Win at Blogging for Dollars

Personal rants, raves and general thoughts could be the bottom-line difference between business success and virtual obscurity in the world of business blogging.