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The StartupNation Blog

Trends, tips and real-life anecdotes from industry experts
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How to Succeed in Pleasing Your Customers

Pleasing your customers is important to staying in business! We all know how hard it is to motivate your team when it comes to putting the customer first. You get excuses such as “I’m an introvert”, “I’m not a people person” or “No thanks”. However, talking to people, and treating them properly isn’t something that [...]

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Love Languages

Love Languages Today’s quote is from NBC Weather Anchor Al Roker, who said: “I love cooking for myself and cooking for my family.” From my youth, I have loved to cook, often helping my mom during holidays or on weekends. We would frequently create a production-line to make and freeze dishes for future meals. As [...]

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Social media Marketing

Giveaway “something” and they will come!

What Gives? Creating a Successful Social Media Giveaway For many startups, generating consumer interest is as hard, or harder, than getting investor interest. When growth and awareness strategies rely on increasing social media follows, likes, and participation, it’s extremely important to know what really motivates people to engage with companies on social media. Over 40 [...]

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Blogging

3 Blog Design Tweaks to Increase Engagement

Does your audience find your blog engaging? You know why having great content on your blog is absolutely essential – it gives readers a reason to engage with your brand, sets you up as a thought leader and builds trust with your prospects. But even if you have all the amazing content in the world, [...]

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4 Ways to Attract New Customers

Attract new customers and grow your business In the world of business, there are a number of terms that define success. However, there is one term that nearly every business owner can agree on – becoming established. Being able to turn a startup into a thriving business can be very long and stressful job, but [...]

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What to look for in a job beyond the salary

Make the jump to your dream job a lot easier by looking beyond the salary Looking beyond the salary when you hunt for your next career is something we should all be doing, as money alone does not equal happiness. This infographic looks at some of the things we should be considering when job hunting [...]

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CyberThreat

What’s Your Business’s Biggest Cyber Threat?

Cyber threats are real – see how you can prevent them! Protecting your business from cyber threats is crucial in this day and age and this infographic shows you just what some of the biggest threats are and how we can prevent them from happening to our business – from considering the risks of BYOD [...]

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Sales Strategies for Small Companies

Successful sales people are often described as having been born that way. This is not necessarily true as the ability to charm does not guarantee a successful sales career. Many charismatic individuals have failed to produce favorable results when placed in a sales position. This is good news for entrepreneurs who find themselves having to [...]

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8 CEOs Who Made Their Fortune Before They Were 30

Entrepreneurs making their fortunes before 30! CEOs of big companies are set to earn big bucks, but what about those that managed to make their fortune before even turning 30? This infographic will be enough to inspire any ambitious and young entrepreneurs ready to follow their vision, from following the road to success from the [...]

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Your Greatest Challenge

Your Greatest Challenge Today’s Quote: “The greatest challenge you face will probably not be the technical side of your job (your expertise), but rather interacting with other people.” (Shirley Tayor, American author and Speaker)   Over the years I have had the opportunity to work with a wide variety of clients. Here in southeast Michigan [...]

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Retail

Springtime Marketing Ideas for Retail Stores

Jump into springtime with these retail store ideas! Spring is the perfect time to get into a new marketing groove. Spring cleaning, warm weather, spring holidays and sports – the opportunities are endless. Not only are the marketing topics ripe for the taking, but people are finally ready to leave their homes and visit the [...]

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How to Market an App

Simple Steps To Market an App With more than one million apps available for download in the App Store, and Google Play Store, developers have to work hard to get their app to stand out from the crowd. There are many factors involving the optimizing for App Store searches that can make it difficult for [...]

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Does Your BtoB Content Stink?

Your writing is great… that’s what you think! Are you happy with all of the marketing content your business is producing? If so, it’s time for a review. Yes, I know you have many responsibilities as a business owner, and you may place your content near the bottom of the “To Do” pile. But your [...]

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Thought for a Bad Day

Thought for a Bad Day Today’s Quote: “There are people who would love to have your bad days.” —Author Unknown Thought for a bad day: A few weeks ago I visited my family physician. I was having a difficult time with a challenging bug affecting a lot of people. My symptoms included sneezing, sinus congestion, [...]

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Offline Networking: An Essential for Entrepreneurs

5 Reasons Offline Networking is Essential for Entrepreneurs Professional networking has always been an important mainstay of business conduct. It helps us meet the people who can get us jobs, it gives us sales opportunities when we’re trying to grow, and it gives us new partnerships when we need more manpower or broader capabilities to [...]

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Say What!? A Startup’s Guide to Internet Trash Talk

Talking trash on the internet All Hail The Online Review Over 80% of North Americans read – and trust – online consumer reviews. As a result, a single, negative evaluation – posted online for the world to see – can stall a startup in its tracks. With so many consumer review websites in operation, the [...]

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Retail

5 Tips for Liquor Store Owners

Set your liquor store apart from the rest! With so much competition in the liquor market it can be tough to separate your store from other establishments. Big box retailers and popular grocery store chains likely offer many of the same products, and customers are able to pick up these items during their weekly shopping [...]

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International Business

GREENWILL: For a green globe

Improve your business’ environmental practices with the help of “GREENWILL” What is GREENWILL? It is a global non-profit initiative that provides FREE and simple tools to organizations and individuals that want to reduce costs and become sustainable. Initiated in 2013 by EuCham – European Chamber, GREENWILL is already covering more than 80 countries around the [...]

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Small Business Success | Company Performance

What’s Your BtoB Content Strategy?

It’s time to turn all of that copy into sales via content strategy! News flash. It’s 2015 and time to use your BtoB content to get the best results possible. Sure, you have great blogs, expert insights, social-media posts, articles, newsletters, and more. You have pages and pages of online copy. Your website offers value [...]

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