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Get Your Google Analytics On

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Episode Spotlight

“Analytics”. What an intimidating term. But don’t be scared away. As we discuss in this episode, using Google Analytics is easy and smart, even for a web amateur.

Brian Cleveland, StartupNation’s own web producer, shares with us a briefing on what Google Analytics is, how it works, and how to put it to work so you can understand who is visiting your site, where they come from, how they navigate your site and how to enhance the visitors’ experiences within the pages of your dot.com.

To leverage the full power of the web, you have to use an analytics package of some kind. We think Google Analytics is the one to tap for this strategic function.

So don’t waste a minute – listen in and get your Google Analytics on!

Download an overview of the points covered in this podcast.

Comments

For those of you who are not yet using an analytics package like Google Analytics, you`re missing out on one of the most powerful and attractive aspects of doing business on the Web. It`s the ability to understand and change what you`re doing based on incredibly detailed and strategic data.   This podcast provides a great starter overview of Google Analytics, an industry standard. It`s a free service from Google, and a free podcast from StartupNation. Don`t you love it?!

would you plz explain more about google analytics

Just go to http://google.com/analytics and sign up for an account.  You need to embed a simple javascript code into your website and in 24hours you will see daily reports that tell you a lot about where your visitors are coming from and how long they are staying.  That`s just thebasic features.  G-analytics ties in with Adwords too and you can dosome cool stuff using them together.

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