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Marketing your Website #1 of 5: Focus on Content and Code

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Episode Spotlight

Join StartupNation’s Rich Sloan and NHG Consulting’s Nikole Gipps for this episode as they share their strong views on how to transform your site visitors into “regulars” and “evangelists.”

It’s all about giving them value every time they come to your website. That means making a commitment to keeping your content fresh and presenting that content in the best possible way. On the “code” side of things, it’s all about making the site function efficiently and constructing the code in such a way that search engines find you. Listen in to learn how.

Comments

CraigL CraigL Posted: 2/23/2008 1:55:28 AM

Fair enough. :-) I didn't check it out that closely, and your argument...

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DriveThru DriveThru Posted: 2/22/2008 6:41:00 PM

Hi Craig,   You're absolutely right about the podcast being directed at the small business audience (as opposed to a technical/development audience).  However, my point was...

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CraigL CraigL Posted: 2/22/2008 3:33:52 PM

Hi Rick ;-) I don't think Nikole was saying that using Javascript makes it "impossible" for search engines to gather info. The audience level for most of these podcasts isn't so much developers...

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DriveThru DriveThru Posted: 2/21/2008 9:43:51 PM

I was referred to this podcast from a colleague who noticed a similarity between my internet marketing podcast and the Startup Nation podcast.  No big deal, I guess we had one of those...

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