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Marketing Your Business through Public Relations

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Episode from StartupNation Radio Channel: Marketing

Episode Spotlight

Learn the formula from entrepreneurs who’ve been featured by CNN, FOX, New York Times, Wall Street Journal, and more. StartupNation’s Chief Startupologist and co-host, Rich Sloan, talks with small business PR expert Melanie Rembrandt, to break down the 7 steps to successful public relations.

You’re missing a break-it-big opportunity for promotion if you overlook the power of PR. Using the step-by-step PR process at StartupNation.com as a guideline for their conversation, Rich and Melanie provide a prescription of exact action items you need to take to achieve your own PR results.

You’ll learn about how to create a media plan, research the media, develop your story ideas, prepare a media kit, write your own press release, and actually contact the media.