Episode Spotlight

Integrating technology into your customer service-based business is a key to success.  Andrew Field of PrintingForLess.com shares his secrets of utilizing Customer Relationship Management (CRM) software to enhance the customer service piece of his business. 

Andrew outlines his strategy and explains how each step must be executed with efficiency and must meet high standards of customer service.  CRM software helps him do this by streamlining the process.  For example, when a customer calls in a printing order, the CRM system routes that call to the appropriate team member rather than holding the call hostage in an automated system. 

Printingforless.com outlined their mission and found the tools to execute it.  What is that mission?  Providing great customer service while integrating the latest technology.  The combination of connecting with people and keeping current is a step in the right direction to making your business a success.