Episode Spotlight

The StartupNation community loves to learn from the companies who’ve made it, and Southwest Airlines is a great example of one that has differentiated itself with customer service and through its approachable, fun-loving brand.

We’ve invited Rob Brown, Southwest Airlines’ Director of Corporate Sales & Multicultural Marketing to discuss their customer service strategies, an essential factor to the company’s success. Tune in to learn techniques to improve your business’ customer service; and while you’re there, discover an online tool for planning, booking and managing your business travel - SWABIZ.

Special offer for the StartupNation Community:

Entrepreneurs that enroll in SWABIZ and mention StartupNation may be able to take advantage of two special SWABIZ offers.

Podcast: Entrepreneurial Tips
Sponsored by Southwest Airlines

We’ve teamed up with Southwest Airlines to provide podcasts to help you start a business and manage it successfully.  These small business podcasts feature sound business advice, often highlighting many of the customer-service strategies that have contributed to Southwest Airlines’ success.  Check out the first podcast in the series: Low-cost promotional tactics for your business.

About Rob Brown

Rob Brown is the Director of Corporate Sales and Multicultural Marketing for Southwest Airlines. Rob started his career with Southwest eleven years ago, as a Marketing Manager for the Chicago, Detroit and Cleveland markets. After four years in this role, Rob was promoted to District Marketing Manager, overseeing all sales and marketing activities for the upper Midwest and Northeast markets. Rob served as District Manager for four years before being promoted to Regional Director and relocating to the Southwest Airlines headquarters in Dallas.

In his current role, Rob and his sales team oversee all sales and marketing efforts for SWABIZ. The Community Affairs team is responsible for building relationships with community based organizations within the Hispanic and African American communities, as an extension of the company’s Multicultural marketing efforts.