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Cuff Luv: Wearing Entrepreneurship on Your Sleeve

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Episode from StartupNation Radio Channel: Business Planning

Episode Spotlight

Julie was destined to live the life of an entrepreneur. Although entrepreneurship is in her blood, she came upon her business idea by happenstance.

One day, Julie was wearing a ruffled blouse under a jacket, and the ruffle on the blouse cuff peeked out delightfully under her sleeve. The next time she wore the same jacket with a blouse, without a ruffled cuff, and her outfit lacked the same zest. Julie decided to detach the cuff and began using it as an accessory to her jackets and sweaters – and Cuff Luv was born.

So, why do we think entrepreneurship is in Julie’s blood? Maybe it has something to do with her maiden name – Sloan – a name she shares with brothers Jeff and Rich.

Jeff and Rich reflect on their sister’s entrepreneurial endeavors (check out their blog, Entrepreneurship Runs in the Family Blood!) and discuss the concept of turning an idea into a viable business concept. Tune into StartupNation Radio to hear Julie’s in-the trenches entrepreneurial experiences, obstacles and achievements with Cuff Luv.

About Cuff Luv and Julie Sloan Lowenbaum

Cuff luv™The first of its kind, Cuff Luv™ is a slip-on interchangeable cuff made to slide under or over your sleeve to transform an outfit instantly and inexpensively. The Cuff Luv Collection includes: cuffettes, sleevettes, scarves, and various other unique items to embellish your style.

Cuff Luv inventor, Julie Sloan Lowenbaum recognized a screaming need and transformed this concept into a business. Julie is a wife, mother, entrepreneur as well as the Sloan brothers’ middle sister.


Comments

Many of you don’t know of me, but if you listened to the radio show interview I did with my brothers, you know I, too, am one of you. I’m an entrepreneur working from home. I’ve come up with a new line of fashion accessories that are designed to spice up “the usual” outfits. Slip on cuffs, collars, sleeves, bands, etc., that make a plain shirt fun to wear. I wanted to post a note of encouragement to all of you. I know how hard it is to get a business off the ground. And I know that some days ...

The double life of entrepreneurial super heroes:By day, she`s just a regular mom engaged in routine tasks like grocery shopping...But when the call of business sounds... she`s Entreprenuerial Super Girl!Congrats Jules!And thanks for the note of encouragement. The Swaynester

jules, building on your comment about waiting in grocery lines, i thought you might be interested in this study which shows just how much women disdain being stuck waiting to pay... rich

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