Did you know it’s the American
Wild West all over again with one in four new businesses started by
someone over 50? This phenomenon is true for Canada and the U.S. all
the way to England, Australia and New Zealand.
Call us seniorpreneurs or grey entrepreneurs …
third
age entrepreneurs or elder entrepreneurs. The label makes no
difference. The truth is Baby Boomers are starting and building
businesses at an amazing rate.
Some are funding their dreams with early retirement or severance packages. Some are using time once needed to care for children to build their new careers. Others have re-evaluated their lives and decided working a job without passion is no longer enough. Still
others are using their lifetime of accumulated skills, experience and
contacts to benefit themselves, rather than a corporation.
Whatever your reasons for starting your business – even if you’re still in the thinking stage – The Baby Boomer Entrepreneur wants to be a vital part of your voyage. Part mentor … part guide … part inspiration … part conversation, The Baby Boomer Entrepreneur will be here offering you the support you need to make your entrepreneurial baby thrive.
Over the coming days, weeks and months I will bring you tips, strategies and advice gleaned from my 15+ years in marketing and promotion. You’ll get first access to interviews
from marketing experts around the world and profiles of entrepreneurs
just like you who have beat the odds and made their businesses soar.
Please join me on this journey. Let’s have some fun along the way!