Who are we?
The Fazendin Portfolio partners with African travel companies to present classic African experiences to the American market. The approach to in-market representation includes fully integrated, cost effective marketing, public relations and sales programs to reach consumers, the travel trade and the media. We strive to provide representation services that not only drive sales and stimulate bottom-line growth, but work to create a strong brand image and positive awareness in the U.S. market effectively going beyond traditional travel-industry representation services.
Why is the American market important for your business?
The United States is and will continue to be the world’s largest export market for tourism, according to the World Travel and Tourism Council. In absolute terms, Americans are expected to spend the most on Personal Travel and Tourism ($883,324 million) this year as well as in 2015 ($1,633,790 million). There is no question that the United States is the largest travel and tourism market in the world, and to realize full potential from the marketplace it is critical to have a local contact working for you in the marketplace. Only The Fazendin Portfolio will provide you with the experience, the access and the power of not only general in-market representation but also cost-effective integrated marketing solutions to increase your yield from this important market.