Recently, ecommerce has dominated the sales industry and has emerged as one of the best ways for your company to distribute products to many consumers. By selling your product online, you can reach a nearly limitless stream of buyers that is not limited by your local area and capture a greater market potential.
Developing an ecommerce site takes expertise. The security and capture rules involved with taking credit cards must be taken into account as well as the order fulfillment. The development of a shopping cart can also increase or decrease your sale. Research shows between 60 to 70 percent of online shoppers abandoned purchases before completing the transaction. If your ecommerce cart does not mesh well with your payment system, you will also lose customers.