Contestant's Case to Win

"are you sure?" is a line of spunky tennis apparel. Like a million other busy moms, I’ve spent countless hours playing chaperone to my four kids so they can play different sports. One day while watching my daughters’ tennis matches, I heard the phrase “are you sure?” being echoed from court to court. It occurred to me that “are you sure?” is one of the most commonly used phrases in tennis…as a semi-polite way of responding to a questionable line call. And so, the “are you sure?” idea was born.

"Just because you couldn't get it, doesn't mean it was out," was the inaugural tagline on our t-shirts. There are a few more swirling around which seek to put a humorous angle on what are typically some of the most contentious moments in a tennis match. The plan from our "research and development department" (my brain and the kitchen table) is to release a new tagline on our fun apparel every few months until we have a full assortment of fun retorts for every questionable line call.

Winning this competition is less important than my hope that this entry and this story inspires Mom's all over to seize hold of the great ideas that swirl around in their heads, and not be afraid to take action on creating a small business opportunity out of them. You can never tell what it might blossom into. Being a Mom is a full time job, so I'm an example of someone who is a great "juggler", you can pursue a business dream and do it without sacrificing your most important role on the home front.