Contestant's Case to Win

Lil' Baby Cakes is an online baby gift business that specializes in designing unique newborn diaper cakes. Each diaper cake is handmade and matches a specific design theme for a baby shower, nursery, or simply as a practical baby gift to welcome the new baby home.

I purchased Lil' Baby Cakes in 2007 after working in corporate America for 21 years. I have worked to transition the business from a home based enterprise to a professional work and online shopping environment. Lil' Baby Cakes is now operated out of a smoke free design studio with a small team of moms who know the expectations of our customers as they are all mom's themselves.

Businesses and individuals can purchase our unique product line with confidence knowing we are running a business enterprise that supports the demands of today's online customers. For example, capabilities such as live customer service, rapid response to emails, a secure e-commerce website, and our custom cake service are provided to meet our customer expectations. We support the baby gift buying needs for many Fortune 500 companies that desire a shopping environment that is professional, yet warm and personal when they have questions, or need support. Our job is never done but I believe we have come a long way in the last year and a half meeting these needs not only for our corporate clients but for all our customers.

In closing, I feel I have successfully transitioned from working in corporate America to a small business owner with the purchase Lil' Baby Cakes. I have been applying the principles used in my corporate years to make Lil' Baby Cakes a premier shopping site for our customers.

I believe I have shown you can break the mold of working a corporate job that takes time away from family and the responsibilities of being a mom to follow one's true passions. I have balance in my life now, can participate in our kid's activities, and can honestly say I am doing what I love.

I would appreciate your vote of support in this competition.

Thanks,
Candy Budyta