Contestant's Case to Win

Casartâ„¢ Coverings, LLC has a unique business concept to revolutionize the wall covering industry and offer repositionable, removable and reusable wall coverings, using digitally reproduced images of decorative/faux finishes and murals. The artwork has been hand painted by artist, C. Ashley Spencer (www.ashley-spencer.com). Casartcoverings.com is an Internet, ecommerce business. Casart provides the rare opportunity to change how people think about decorating, as slipcovers for your walls!

We should be considered as a winner of the Leading Moms in Business Competition because all three of our partners are mothers. We are a female, family-owned business comprised of two sisters and their mother experiencing all stages of motherhood; with adult, teenage and very young children.

In spite of the state of the economy, limited investment capital, and being novices in ecommerce business, we believe so strongly in our product, that we launched in January of this year. The effort took twice the amount of time we had expected and twice the amount we had budgeted. However, we just did what all women and especially moms do all the time: rolled up our sleeves and multi-tasked!