The 2009 StartupNation Home-Based 100 Competition

Celebrating America's most outstanding home-based businesses and the people behind them.

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Contestant Profile

Hello World Clothing Company

Hello World Clothing Company The winners have been announced. See the winners

Contestant's Case to Win

If not for the baby monitor, you wouldn’t be reading this. An invention that some argue interrupts sleep, leaving you jumping every time your baby stirs, has provided me with early morning wake up calls, and much needed inspiration.

One such early morning, ours was Broadcasting R-rated lyrics to Brahm’s Lullabye. I awoke wide eyed in terror, what if the neighbors were listening in? No really, they claim their monitors pick up things. What I applauded as clever concealing of his potty mouth, might have come across the airways as bad parenting. Only I was sure it was my husband’s attempt to hide his frustration from our son and calm himself in his defeat with the sleeper snaps.

The morning after, (and many after) were spent shopping the online boutiques for a better sleeper. One that would save our sanity, and get us back to bed a little quicker. Much to my surprise, it did not exist.

If I would have listened to my husband and turned off the monitor, I may have gotten some much needed sleep, and possibly prevented some neighborhood gossip, but diaper changing wouldn’t have gotten any easier!

The task of designing my first product and getting it onto retail shelves, has taken almost two years. But, it is finally here!

Say Hello to the SmartZip™ Sleeper, the first ever baby sleeper that unzips at both ends. It is no secret that you change your baby's diaper from the bottom, so it makes sense to have a sleeper that allows you better, quicker access to the bottom half of your baby.

At Hello World™ Clothing Company, our baby clothes are designed to make your kid the hippest baby in their nursery, and more importantly designed for you — the parent — to make your life easier. We are looking forward to bringing you more innovative products to your baby boy and girl soon.

Visitor comments

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  • Smartest baby invention since the bib......Read more
  • Soooo comfy & cozy - can we make these for Mommy's?...Read more
  • We love the Smart Zip! What a great invention!...Read more