Contestant's Case to Win

What is a Cushie PushieTM?

The Cushie Pushie Breastfeeding Pillow is designed to help you support your breast and gain the correct breast position for easier breastfeeding. This breastfeeding pillow pushes your breast upward in order to allow easy latching by your nursing baby, while maintaining correct positioning throughout the feeding. By keeping the breast pushed up, it also frees one of your hands from continually holding your breast while breastfeeding. This is particular helpful if you are busy breastfeeding mom who is continually multi-tasking, even while nursing. And who isn't?
Cushie Pushies come in a variety of fun, colorful designs. Whether your style is pastel and cutesy or bold and vibrant, there is a Cushie Pushie for you. We even offer an organic version for eco-conscious moms made of 100% organic cotton and batting. You won't want to hide them in your diaper bag! We also offer breastfeeding gift baskets with everything a new breastfeeding mom will need to get off to a good start and pro-breastfeeding gift items to promote breastfeeding. Learn more at: www.cushiepushie.com.

It is estimated that approximately 74.2% of mothers breastfeed their babies at birth. Moreover, these number drops significantly to 43.1% at 3 months and only 21.4% at 6 months (the pediatrician recommended breastfeeding period). The Cushie Pushie Company feels that by helping make breastfeeding less challenging for new mothers, they can help be part of the solution to raise these percentages, and ultimately assist in meeting the Healthy People 2010 Objectives for Breastfeeding Duration And Exclusivity. (Source: Vital Statistics of the United States, 2008)

About Cushie Pushie Company

A working mother of two, Lois Whittaker is the owner of the company and inventor of the Cushie PushieTM. With a goal to make breastfeeding easier for new as well as experience moms, the Cushie Pushie Company aims to provide a quality product at a reasonable cost.

Lois has 15 years marketing and communications experience, and an MBA with a specialization in e-business. Lois is also a successful mommy blogger who blogs about products, giveaways, and articles for moms and babies at Goodies for Mom.