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Contestant's Case to Win

Local Labels believes that we should be considered for the Home-Based 100 because not only are we a home-based business, but we foster many other home-base business. Looking through the profiles of the vendors on our website, over half create their products from their homes.

Our mission is supporting our neighbors by making the best of New York City within reach. From specialty foods to gifts, we have explored the five borughs and found local bakers, chocolatiers, artists, and manufacturers creating fresh and unique products.

The idea came to my business partner, Jean and I while studying to become urban planners and discussing the loss of manufacturing in the city. We noticed a disconnect between existing manufactures and local retailers who were offering "New York" products- from chocolate covered apples to t-shirts and hats- often made out-of-states and overseas. We wanted to start a company that would provide shoppers with a one-stop resource for finding products made in NYC. We were tired of seeing small mom and pop enterprises give way to the big box stores taking over our city. We wanted to see products that truly represented the diverse and vibrant city we live in.