The 2009 StartupNation Home-Based 100 Competition

Celebrating America's most outstanding home-based businesses and the people behind them.

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Contestant Profile

Susan Gunelius - Professional Writer

Susan Gunelius - Professional Writer The winners have been announced. See the winners

Contestant's Case to Win

During an economic downturn, one of the first things businesses do to reduce costs is cut their marketing budgets. That's where Susan Gunelius comes into the picture. The truth is, the worst thing a business owner can do during difficult economic times is reduce marketing and advertising investments. Through personalized marketing and branding consultation and sales-boosting copywriting services, Susan Gunelius helps her clients survive and thrive during the best and worst of economic times.

Susan Gunelius spent over a decade managing and executing marketing programs for some of the largest companies in the world. After giving birth to triplets in 2004, she left the corporate world to become a stay-at-home mother. In 2007, she had an idea to write a book about copywriting to teach small business owners who can't afford to hire professional copywriters how to create compelling copy on their own. Since that idea popped into her head, Susan has gone on to launch her own business as a freelance writer, copywriter, professional blogger and branding and marketing consultant operating through her website, www.SusanGunelius.com. She is a published author with four marketing and blogging-related books to be released by the end of 2009 (Harry Potter: The Story of a Global Business Phenomenon, Kick-ass Copywriting in 10 Easy Steps, Google Blogger for Dummies and The Playboy Brand), and she writes six blogs. Additionally, her marketing articles can be found on MSNBC.com, Entrepreneur.com, FoxBusiness.com, SmartMoney.com, TheStreet.com, Yahoo! Small Business, Yahoo! Finance and WashingtonPost.com.

Each of Susan's business activities demonstrates the power of the social web and leveraging the tools of the Internet to grow your business while working from home. Despite the economic downturn of the past few years, Susan Gunelius has managed to launch a successful business and help her clients remain competitive at the same time. In fact, her business is growing so quickly that she is about to rebrand and debut a new company name, KeySplash Creative, Inc.

Visitor comments

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  • Thank you, Kathy! I'm glad you enjoy reading my blogs....Read more
  • Susan always has her finger on the pulse of marketing and gets right to the heart of the matter with...Read more
  • Susan always has her finger on the pulse of marketing and gets right to the heart of the matter with...Read more