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About the Winner

Swap for Tomorrow is a ‘green,’ singularly unique online business that transforms the honored tradition of swapping into the future of how families clothe their children. SwapTom is a subscription-based service that allows families do a full value swap of their children’s old clothes for something new and exciting, thereby taking the stress, expense and clutter out of clothing kids.
SwapTom also proudly supports green initiatives by not only reusing clothes, but encouraging members to repurpose boxes as well. Our members are sent labels that allow them to reuse any box, diaper boxes being the most popular, to fill with their unwanted, gently used clothes. Upon sending in their clothes, the swapping magic begins: clothes for SwapBucks and SwapBucks for clothes. Members are awarded SwapBucks for every item sent to us; this value being determined by size, item and brand. These SwapBucks are then used to shop our online inventory, which includes thousands of items, everything from top brands to play clothes, swimsuits to snowsuits. Because families are awarded full value for their items and because every item in our inventory is guaranteed high quality, swapping with Swap for Tomorrow is a simple, fair and seamless process.
The vision behind and the features within Swap for Tomorrow make it truly a one-of-a-kind business. The few other children’s clothing swapping websites are distinctly and fundamentally different. They rely solely on peer-to-peer swapping and, therefore, they cannot assure quality. In addition, swapping is done in bulk and, without clothing photographs, families are unable to make individual choices that match the unique personalities of their children.
Taking enormous pride in our product and service, SwapTom catalogs, photographs and inventories every item in our database. Not only does this allow us to guarantee the quality of our clothes, but also enables families to choose exactly what their children will love: Dora or dinosaurs, bugs or ballerinas.
We also strongly believe that swapping is a superior alternative to consigning because we have eliminated the entering, tagging and line-waiting processes. The best part, however, is that, unlike the 60-70% received through consigning, SwapTom’s members receive full value for their clothing. The money invested in infant clothing can virtually carry them throughout their childhood.
Swap for Tomorrow is a small business with enormous potential. The families we serve love the value created by the swapping process and we proudly support not only green initiatives, but also young families who are working hard to make ends meet. We have successfully transformed a dream into reality, proven the validity of our business model and continuously strive to grow our membership list, our inventory and our business.