StartupNation 2012 Home-Based 100 Competition

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Category Winner

Consignamania

  • Category Won Recession Busters
  • Location Nashville, TN
  • Year Business launched 2010
  • Website www.consignamania.com
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Consignamania

About the Winner

This is based on the number of votes received and does not reflect the quality of the business or chances of winning.
Jenifer Gifford, (Consignamania â„¢)

Seasonal consignment sales are low overhead, seasonal events that are unique in the fact that they provide a win-win-win situation for everyone involved in the process:

WIN! Consignors (sellers) make money on the gently used merchandise their families have outgrown.
WIN!! Buyers save money by getting steep discounts on name-brand merchandise.
WIN!!! The sale organizer receives a portion of the selling price of every item sold.

When I started my children’s consignment sale (Once Around the Block Kids ™), the economy wasn’t in a recession. Over several years, my sale grew at a steady pace, and I was thrilled to have the extra income – especially considering my minimal financial investment ($2000) and the maximum flexibility it allowed (my part time job only required a few weeks work per event). When the economy took a downturn, however, my sale grew substantially as families began tightening their belts in an attempt to save money on clothing, toys, and other items for their children.

I started my sale because I experienced the thrill of shopping at seasonal consignment sales... and then I took the next step, I volunteered at a few of them… and then I took the next logical step, I wanted to start one of my own. One that was better organized, easier to participate in, and had a charitable purpose. The only way I could do it, was the hard way… by jumping in!

That’s essentially where the Consignamania ™ sale manual began – the eight years of lessons-learned, hard work, and trial-and-error that followed were used to write Consignamania ™. It’s the best resource and most comprehensive ‘start your own seasonal consignment business’ manual on the market!

The product I’ve put together is innovative, entrepreneurial, recession-busting, and family-friendly. In addition, it pays-forward a positive effect to the largest possible audience of any business start-up – sale organizer, consignors, buyers, community, and charity!