Description:
Lisa Calhoun’s Write2Market proves that going green can also mean growing profits. Her business is a Top Ten Best Financial Performer as well. But it’s not Calhoun’s core service, writing copy for clients big and small, that qualifies her as a Greenest business. Instead, it’s Calhoun’s use of working from home to create much more sustainable business practices. No more gas-guzzling commutes for her staff. And Calhoun takes being green much farther. She reduces paper usage through streamlined processes and digital workflows, and actively engages in local environmental causes and supports them with a $5,000 monthly charitable donation budget.