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Chris – you’re getting great advice here … and you’re right about the thread, it’s a really good topic, quickly evolving into strategic, logistical and financing questions related to growth.
Further to your discussion with Richard, I’m wondering if any of the retailers you’re dealing with might be able to recommend co-packers or at least put you in touch with other brands they carry that use co-packers, so you could get some meaningful information about the quality of what’s out there.
It’s also possible that larger co-packers or food processing entities might be able to help you open doors with a lot more retailers, and with bigger retailers (if that’s where you see the product line going).
Clearly you’re on your way to finding a great solution, or as you said maybe the solution will find you – and I think in your situation there are probably multiple right solutions that will all propel your business forward.
Richard – you’re much too wise for such a young hippie. Michael Zucker -
Strategic Planning, Marketing & Communications
info@zuckerconsulting.com · www.zuckerconsulting.com
“Helping You Over The Hurdles – Keeping You Focused On The Finish Line”
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