Specifically we are targeting Event Planners, Publishers, and large nonprofit religious ministries (corporate in size)

Hi Brian,

 

Try to find a trade organization on the topic you are researching.  When we were building our site, we needed some information about family outdoor recreation and participation.  We found a ton of free (and current) information on the Outdoor Industry Association website.

It sounds a little bit archaic, but there is a treasure trove of information to be had by visiting your local library. Many libraries pay for subscriptions to powerful search engines with tons of data about geographical data, average household incomes, registered businesses (competition) and more. I found out a ton just from surfing the sites my library pays for.

 

You can either stop by or just give the Reference desk a call to find out what's available to you. (Now, *that's* tax dollars well-spent!)

 

Good luck - and let us know how it goes!