2009 Elevator Pitch Competition

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Contestant Profile

Playful Planet

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  • Currently 7.47/10

Rating: 7.5/10

More About "Playful Planet"

Playful Planet is an earth-conscious media movement that offers a series of programs for children that are fun, empowering and infuse a message about health and well-being for both child and planet.

The comprehensive offering of programs include “Storyland Yoga’” “Farm-to-Plate Cooking,” “Recycled Music,” and more. Our fun and interactive programs provide an alternative to sedentary entertainment while helping raise a child’s awareness of their own health and their connection to the planet.

We target a motivated group of parents, grandparents and caregivers, specifcally within the LOHAS (Lifestyles of Health and Sustainability) market segment. We also have an unique opportunity to create curriculum to accompany our programs for use in schools and in community centers for after school programs.

We offer a way for parents to feel good that they are establishing good habits for their kids while having fun. All at a price that is competitive within kids entertainment.
Our grassroots marketing strategy will make the most of viral marketing, social networking and public relations. Our product will be sold via internet and through select distribution channels.

Additionally, as we grow, so will our web presence and our ability to be a trusted source and "go to" place for conscious parents.

Visitor comments

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  • Great solid ideas with much thought put into it. Can't wait to see it up!...Read more
  • What an inspiring and exciting idea, to help children feel empowered and engaged in the health of the...Read more