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tchheng

posts: 1

Feb 08, 2008 10:31 PM ET    Quote  Report Abuse
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I started this website called JobDud.com. Basically it`s a job review site, think Yelp but for jobs.

What do you think of the name?

I get the feeling that it may give off too much of a negative conotation.

Other possible names i can use: JobGrades.com or JobGradr.com

Some feedback would be great.

Thanks!
Tommy



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JobDud.com - How`s Work?
http://www.jobdud.com
CampSteve

posts: 1216

Feb 09, 2008 12:51 AM ET    Quote  Report Abuse
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None of those names are good names, trust me.  There`s a misguided tendency for people to name websites with generic, no-brand styles.  There is nothing to make a customer differentiate it from jobs.com, localjobs.com or any job related site with a generic "job" name.  There`s a reason why monster.com became a known brand.

Do yourself a favor.  Go to a bookstore and look up the book, `The 22 Immutable Laws of Branding` and read the two short chapters on naming websites.  They have brilliant advice.  Heck, buy the book since it has a lot of wonderful insight into building brands through marketing.

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