I've been a member here for a while and a few years ago posted about a project I was working on at the time. Well, since then the project was in limbo state for different reasons. A few weeks ago I decided to check email for the web site (bradryer.com) which I have not checked for over a year. I was surprised because I found a lot of new emails from people who wanted to buy it, latest dating only a couple months back.
It looks to me like I have customers. But this is not enough, obviously, to show to an investor. So I got my hands on "4 steps to the epiphany" book about customer development. And realized that I should really do the customer discovery phase right.
But how? I started with a survey (I have a link to it on the site). But I made the questions and I am not a marketing person. And even if it's a legit survey, how do I get women to see it and reply to my questions? I got under 50 replies so far. I definitely feel like I need a lot more to make a stronger case. Right now I rely on people coming to the site, as well as I emailed all women I know and posted it on my Facebook, G+ etc.
Now, I am afraid I am still not doing it right. Questions might be not right, and I might be targeting too general of a demographic.
Can anyone point me into a right direction? Anyone who possibly did some form of customer discovery for a household appliance market? Thanks!
Someone is talking with me regarding licensing my invention and wants to know cost of making molds and things like that. There's so many manufacturers out there (and I am talking about Asian countries) that I would never know where to start. Can anyone point me in a right direction?
We're outlining an agreement for helping to sell a certain IT product (web site). If we are successful to sell it, we're entitled to a %% of the sale (only when it's actually sold). But what if the party who developed the product terminates our agreement before it's sold, and finalizes sale to a client who we worked with? Let's say we did 80% of the job to find a buyer but didn't finalize the deal, then our client terminates the agreement, we are left with nothing. What are the ways to protect ourselves from such situation?
We`re looking for a person or a group to aggressively promote our new web site www.rentreferral.com -- same idea as Rent.com but with a little twist.
I`d appreciate if anyone could refer me to someone with a history of successful promotion of on-line projects. Thank you very much.